Three specialists.
One goal: helping you sell more.
Paid Media, content and organic search working on your business at the same time. No layers of middlemen: the person who answers your messages is the one executing your strategy, and these are their faces, their specialities and how they work.
Marc Parellada Hansen
Strategy, acquisition and artificial intelligence
Marc Parellada Hansen is Founder and a specialist in Paid Media and Artificial Intelligence, with over seven years of experience in digital marketing and customer acquisition.
His career has focused especially on designing and managing results-driven digital advertising strategies, working with platforms such as Meta Ads, Google Ads and TikTok Ads for companies across different industries and markets.
His approach goes beyond campaign management. He analyses the business, the offer, user behaviour, creatives, the conversion funnel and the data to build acquisition systems capable of generating sustainable growth.
Paid Media, AI and automation
A results-driven vision
Marc combines his experience in digital acquisition with the application of artificial intelligence and automation to real business processes. This combination lets him connect marketing, technology and business to identify not only how to win new customers, but also how to use AI to improve the processes around acquisition, sales and operations.
His methodology starts by understanding what each business really needs before deciding which channels, campaigns or technologies to implement. From there, he works on data, experimentation and continuous improvement to spot opportunities, reduce inefficiencies and find new avenues for growth.
His profile sits at the intersection of Paid Media, artificial intelligence and digital strategy, with an especially practical vision: using technology and marketing to build systems that create a real, measurable impact on the business.
Carlos
Content designed to capture attention
Carlos is a specialist in Social Media and content creation, focused on developing strategies and creative pieces capable of connecting brands with their audiences on social platforms.
His work combines strategy, creativity and platform knowledge to turn a brand’s goals into content adapted to the language and behaviour of each channel.
His approach is not simply about publishing content, but about understanding which formats, concepts and messages have the greatest capacity to capture attention, generate interaction and build a recognisable identity around a brand.
Social media, creativity and content
Creativity with a strategy behind it
His work combines the strategic needs of each business with the native language of social media, preventing brands from communicating like corporations when they need to capture the attention of people.
Every piece of content starts from a goal. Carlos analyses the brand, its audience, its references and how content behaves within each platform to develop concepts capable of competing for the user’s attention. The creative, the format, the hook, the message and the execution are all part of the same strategy.
The goal is to build a social media presence that is not only visually attractive, but that helps generate recognition, community and business opportunities.
Jordi Esparza Ciurana
Organic visibility in traditional and generative search
Jordi Esparza Ciurana is a specialist in SEO and GEO, with over seven years of experience in digital marketing and organic search.
His work focuses on improving the visibility of brands and companies both in traditional search engines like Google and in the new AI-driven search environments.
He combines strategy, technical analysis, content and data to develop positioning strategies aimed at increasing digital presence, attracting qualified traffic and turning organic search into a growth channel for the business.
SEO, GEO and new ways of searching
A data-driven strategy
The evolution of platforms like ChatGPT, Perplexity, Gemini and generative search experiences is transforming the way users discover brands, products and services. Jordi works precisely at the intersection between traditional SEO and these new discovery models.
Before proposing any action, he analyses the brand’s current rankings, its competitors, existing demand and growth opportunities. From that diagnosis he sets priorities and develops a strategy where SEO, content, authority and GEO work together.
The goal is to build a solid long-term organic presence and make brands show up wherever their potential customers are looking for information, whether that search starts on Google or on an AI platform.
Want this team on your account?
30 minutes with Marc: an analysis of your situation, 3 concrete opportunities and what we would do. Free, no strings attached.